Thu, 09/02/2010 - 04:12 by Greg Sterling
Distimo is out with its July report on the various app stores, their pricing and the top ranked apps. There's lots of great data in the report. Here are the big bullets provided by the company:
- The average price of the 100 most popular applications in Google Android Market and Palm App Catalog is higher than the average price of the entire catalogue of applications.
- While the average price of all applications is only 16% higher in the Apple App Store for iPad than in the Apple App Store for iPhone, the average price of the 100 most popular applications is nearly three times as high in the Apple App Store for iPad.
- Paid applications are priced lowest in Google Android Market, Nokia Ovi Store and Palm App Catalog.
- The top three cross-store publishers that publish applications in multiple stores are Gameloft, Electronic Arts and Handmark, Inc.
- In the Apple App Store for iPad, BlackBerry App World and Windows Marketplace for Mobile, the respective companies that run each application store are the top publishers in their own store with only a limited number of applications.
- The top grossing publisher in the Apple App Store for iPhone is Electronic Arts, which publishes free and paid applications as well as applications with in-app purchases.
You can take a look at the report for more. I'll briefly highlight two charts that struck me.
All the app stores have a similar proportion of free to paid apps, except Android which has a much higher percentage of free apps:

The top grossing apps on the iPad and iPhone are much more expensive than the average and it seems to indicate a pretty healthy willingness to pay on the part of Apple users. This will undoutedly make the iOS platform more attractive to certain kinds of publishers and developers.