One of Bing's value propositions is that it's visually richer than Google. Today's update of the mobile version of Bing brings more of the PC-based experience into mobile, for touch devices in particular. If Bing can do this across the board, bring visual information and "answers" into the mobile search experience, it will grab attention and has a fighting change to grab more usage on mobile devices.

There are also some new features, explained on the Bing Community blog:

• NFL feature – type a team or player and see upcoming games, stats, and scores. While the game is on, you can get real-time updates on the plays. (U.S. only)
• Flight status – enter the airline and flight number and get the latest departure and landing times.
• We optimized for touch navigation to make the most of your phone, and added a great new Movies feature.

Here are a few example screens: